Experiential / Corporate Show

For the second edition of its Show Hello, Orange’s innovations were presented by CEO Stéphane Richard, and, the presentation itself was exemplary of cutting-edge technology, reflecting Orange’s role as a leader in its industry.

As the series continues, so do the innovations in presentation design and technology, this time shifting from endlessly multiplying cubes to ever-morphing polygonal shapes, with projections mapped onto now concave, now convex shapes, and inverting images that extended into the three-dimensional. The landslide show was produced by Havas Event (joined by Havas Worldwide Paris), with SUPERBIEN heading the Creative Direction & Production.

Taking place at the Maison de La mutualité, a monumental organic structure was created with slopes and inclines for the stage design, elevating Orange’s presentation and reflecting the company’s own telecommunications innovations.